Sophie from Punch is at SxSW….

Mexican food, buses, Bishi and Dead Prez

Posted by: sophiefrompunch on: March 22, 2009

So today was a little less hectic, although I can honestly say that my feet have never hurt so much in all my life. 5 days and nights of walking and standing up has well and truly taken its toll. They ache all over and even thinking about standing up makes them hurt!

But hey, its all been worth it. Today I met up with the rest of the West Midlands delegation – The Fused lot, Supersonic ladies, Rob McKenzie who manages artists such as Vijay Keshore and Clare Edwards, plus a few other guests. We had excellent Tex Mex food washed down with some beer. We then went out into the sunshine to enjoy our last glass of complimentary beer (Amercian beer is rubbish by the way, I never wanna see Miller Lite ever again!) and then we headed off to see different bands.

I ran down to Stubbs to catch White Lies and Razorlight, they were cool and didnt pull a massive crowd like what I was expecting so it was good to be so close to the stage. I then headed over to the British Embassy music base, Latitude for the PRSF supported showcase. I went to see My Federation, Sam Issac and Bishi. If you havent heard of Bishi then click on the link. She was a breath of fresh air for the showcase – amazing stage presence, a good band and she is doing something really quite different. I met with Eleanor Ward who works for PRSF, Punch are funded for a few projects by PRSF so it was good to meet Eleanor and have a chat.

Latitude 30 - UK venue

I then left Latitude and legged it up to Austin Music Hall to catch Dead Prez - very cool, I am a fan. It was good to see Dead Prez having had the conversation the other day about rappers using politics and struggles as inspiration for their lyrics. They were wicked and there was a huge, diverse crowd lined up to see them.

I then made it back to the hotel, its about 2.30am here now. I should say that my hotel isnt in downtown so we catch a shuttle bus to and from the venues, the bus is brilliant as you always get chatting to the people in the bus. The drivers are also good to speak to as they have an interesting insight into Austin and America’s music scene. The majority of people here are really welcoming to the SXSW attendees. They realise that these kinda events are great for the community, the economy and reputation of the city. I cant imagine Birmingham being this receptive to such a diverse music festival. Am I being harsh?

Downtown Austin is split into 5 or 6 major streets full of live music venues, they are vibrant, busy streets full of people all enjoying the music. Whats interesting is that beer is everywhere but throughout my time here I have never seen any anti social behaviour, none whatsoever. If this was the UK I can imagine the streets being lined with drunkards, vomit and god knows what else. I’m not saying Austin is the ideal, perfect city but on the whole the parts I have seen have been friendly,mature and welcoming.

I cant believe the conference is soon to end. I am looking forward to getting back home, to take some time out to reflect, to follow up on contacts made, to digest all the many things I have learnt.

I will blog again in a few days once I am back in the UK but tomorrow I am just having a few meetings and then I am heading to the shops, to buy lovely cowboy treats for all my loved ones back home.

I want to say a huge thanks to Punch for supporting me in this venture, it has been career changing and so, so inspirational. I am fortunate to work for such encouraging people, they are often hard to come by so I am lucky to have them. I am excited about implementing my experiences and knowledge into my work and becoming more confident, bigger and better than before. Also thanks to all my friends and family and colleagues who have read my blog, sent me messages of encouragement and texted me whilst I was stuck at the airport :)

Oh, and this festival is addictive. I am going to start saving now as I need to come back next year…!! That’s it for now. I’ll see y’all back in the UK.

Panels, Soul and Sovereign (oh and Metallica)

Posted by: sophiefrompunch on: March 21, 2009

Today was the busiest daytime of the conference for me. I went to back to back panels all day. The first one was Urban music through media and technology worldwide. This was a fascinating panel, the most inspiring speakers being Poetic Pilgrimage - 2 female Muslim MCs from England (Bristol I think). They were wicked, I really want to connect with them again when back in the UK. They spoke about how in Arab countries there is a massive growth towards metal music and towards rap and hip hop. They described seeing young women in hijabs wearing Iron Maiden Tshirts and rocking out at a gig! There was a guy on the panel who spoke at length about the relationship between metal and Islam – he also made the links between places like Iran and hip hop. He said the growth, accessibility and popularity of mobile phones meant that kids have beat cyphers in the street, playing beats and spitting their rhymes over the top. Some elders still view this kind of music as haram – a sin/bad. Young people listen to beats on their phones as they can easily turn the sounds off and run for it if trouble heads their way as a result.

The panel spoke about the growth of hip hop in Africa and used K’naan as an example. This guy is Somalian and he tells the story through his lyrics of the opression and struggles that life is Somalia brings. He now lives in Toronto so is making a mark in the US and indeed in the UK.

Muneera Rashida and Sukina Abdul Noor make up Poetic Pilgrimage and they spoke about their experiences as not only being female artists in a heavily male dominated world but also what its like being a Muslim female artist. They said they face hardship from members of the Muslim community in particular the Scholars but they believe in what they do and  have conviction and faith in their message and the majority of people respond well to them.

The next seminar was talking about Artist development vs economic reality, it was interesting to hear from artists who develop themselves – self promoting online and penetrating viral networks and systems such as MySpace, Facebook, Twitter etc. Again, the issue of CD sales came up, how recorded music is dying. Everyone here seems to believe this and they say at the moment live music is picking up the downfall in recorded sales and allowing the industry to thrive.

The next seminar was Social Networks. This was led by technology people who sat on the Interactive panels, this was the best session so far as it was so relevant to what I want to achieve at Punch. I am inspired to develeop and implement our Social Media strategy and get the BASS festival utilising all the tools available. I want to investigte many of the networks and sites mentioned to us in the seminar. I asked the question thats been on my mind a lot recently- can you ever have your finger in too many pies? We’re blogging, twittering, facebook, myspace, our website, our festival website. I sometimes fear our online presence is blurred and confusing, I now have ideas to pull these sites together using things like Facebook Connection and widgets that allow you to update multiple sites at once.

The final seminar was called Hip hop in the age of Obama. Sitting on the panel was Toki Wright, Truth Universal and Invincible. Again an interesting insight into the thoughts and realities of what its like in the hip hop scene in America and just how Obama has inspired people to think about and attempt to change what is wrong in their communities. The main point to come out of this seminar is that there is a new hope amongst people, Toki told a story about how he did a gig 3 days after Obama got elected and a guy shouted up at the stage “yeah! Obama’s in , racism is dead“. An ambitious statement but even so this highlights the feeling of hope that people feel through this historical and life changing appointment. Again, this panel discussed the issue of being a woman in hip hop, Invincible was questioned about whether she experiences grief. She said she did experience prejudice and sexism but the best way to conquer over the misrepresentation of women in hip hop is to take the lead, she is setting up her own label, releasing and support films by women and taking things into her own hands.

I then headed over to the New Zealand tent, where I randomlyystumbled upon Ladyhawke again, the teatime BBQs are wicked here, great time to meet new people, network and sit out in the sun sipping beer. Whilst watching Ladyhawke I thought that perhaps I am becoming a bit of a feminist, I feel so strongly about women playing lead and active roles in the industry. I find it myself, some people are prejudice to me because I am a young, blonde girl. Sometimes it can be difficult to get people to see you seriously.

I then headed over to catch Nate James playing as part of a UK music showcase . I met Nate afterwards and ended up backstage chatting to him. I handed him a BASS brochure and spoke with him about getting him up to Birmingham. He’s a wicked artist, a real talent and a genuine, personable guy who is totally approachable. His US drummer was blown away by our BASS brochure and couldnt believe some of the artists we work with. Nate’s a wicked guy and someone I will certainly stay in touch with. Also playing on the bill was Lucie Silvas, I bought her CD years ago whilst I was in Uni and she is friends with Nate so he introduced me to her. I told her I liked her first single Its Too Late and she said she wasnt playing it which was a shame. I stuck around to watch her set and she surprised me by playing the song! It was a lovely moment.

I then headed down Red River St and back up 6th Street to see Lady Sovereign. She’s picked up press here in Texas for Love Me or Hate Me. She played a small outdoor venue at the top of 6th Street and she was cool. I didnt think I was going to like her but seeing her live – she was good. A real entertainer who got the crowd up.

Oh, and I’m sorry there’s no pics or video today, this is for two reasons. The main one being that my batteries have all died, surprisingly as I packed loads, perhaps its the sun melting them and zapping their power. Also, the SXSW staff are getting strict about filming/taking pictures. Boring I know but hey thats the crazy copyright/ownership world we live in.

I should also mention that the Metallica rumour was true. They played Stubbs at SXSW. This is the cool little outdoor venue when I saw Ladyhawke. I missed them, metals not really my thing though I appreciate what they do. However, I did see the crew loaded up the 2 biggest trucks ever – they were huge, typical American trucks with Metallica and pictures of skulls and stuff all over it!

Anyway I need to sleep, I am generally up from 8am – 3am everyday and whilst I’m not moaning my body is feeling the strain a little! This whole place is crazy, its fast paced with so much to see and do everywhere. It still hasnt sunk in that I am here, doing this and living this experience. I reckon it wont be until I am back in the UK that I truly reflect on the value of this trip. I am totally blown away at the moment!

Linkage to the critics…

Posted by: sophiefrompunch on: March 20, 2009

Dont just take my word for it – see what the critics are making of SXSW Music so far. I will post here some articles of stuff I’ve talked about in the blog.

Jarvis Cocker talk

Quincy Jones keynote speech

Funny review of Metallica at Stubbs

Blogging, Quincy and Cancelled Shows

Posted by: sophiefrompunch on: March 20, 2009

Today has been manic – I literally havent stopped. Well, I did stop to buy a chicken fajitia taco and the guy told me I had such a sexy English accent. So there you have it – Americans think a confused Nottingham/Birmingham accent is cool.

The day started at 10am with a seminar about blogging – how blogs are changing the way we communicate and how information is shared and received. I was really looking forward to this talk, I wanted to learn new things and become inspired about how our BASS blog (here’s the plug – click here to read it) can become better and most importantly how can we ensure our readership grows and we give people what they want. However, the panel were quite inward looking I thought, they all wrote about music they loved, they werent critical and werent neccessarily offering people information – just their opinions. That’s cool if that’s how you want you blog to be but I think it should be more, a blog should be a hub to lots of information. I asked them this question (yup, I put my hand up and actually spoke!) – I asked them whether they thought a blog should offer more than just an opinion and their answer was that they all have day jobs and therefore dont have the time to blog and be able to offer all the information and criticism that their readers would perhaps like to see. Generally, I found the panel to be quite geeky and not particularly inspiring….

I then headed over to get some lunch and came across a free BBQ hosted by Memphis music, BBQs are good for a while but I am totally sick of BBQ sauce, chicken and spicy beans… Texans love their meat and Mexican food!

I then headed in to the big speech of the music conference – Quincy Jones. What an amazing man, I never really understood just how influential he has been over the last 6 decades, he spoke a lot about his battles growing up as a young black man in a community where gangs, guns and drugs were rife. He told a story about stumbling across a piano in someone’s house and just being drawn to it. He said that music saved his life, saved him from a life of racism and violence- when he first put his fingers on the keys of the piano he felt his whole body come alive – he felt a heartbeat in every part of him and he knew from that moment on that music would be his life. It had chosen him.

He spoke about the power of music, how music engages both the right and left side of your brain. He spoke about his struggles when he branched out from working on jazz/bebop tracks, he said he got stick from his peers when he decided to work with Michael Jackson (Quincy produced the legandary Thriller album). Quincy believes that musicians should diversify their practice and believe in whatever they think is interesting and inspiring. He mentioned a number of times a quote that he lives his life by ” Dont let one drop of your worth depend on another person” – what he means by this is do what you believe in and have faith in your actions.

Quincy spoke at length about his relationship with Michael Jackson, explaining how he grew the relationship between MJ and MTV – Michael was the first black man to appear on MTV. He spoke about working with Ray Charles, Frank Sinatra and many, many other US legands. He also explained that he believes that music is a higher power and we are merely the channels it comes out through. I also liked the fact that Quincy is relevant today just as much as he was 50 years ago, he mentioned he has worked and met with contempoary artists like 50Cent, U2 and Akon.

Quincy is also passionate about change and believing you have the power to change things. At the moment he is spearheading a campaign to get a Secretary of the Arts into the US- the US have no Minister for the Arts or anything like what we have in the UK, which is shocking when you think about the massive amount of artists and art created in the states. Quincy is asking people to sign his petition, click here to see what is about.

Here is a quick video of some of the speech, its not great as I had to sneakily film it as we werent allowed!

After Quincy I went to a brilliant seminar about programming festivals. As we are programming our BASS Festival this was really relevant to me. I’m also totally new to programming so to hear professionals speak was really inspiring. The panel included Gerard Seligman, the Director of WOMEX and Martin Elbourne from Glastonbury. They spoke about what Ammo has also told me – a festival doesnt get going until its 3rd year at the earliest and that they should be viewed as long term plans over a number of years. We discussed the issue of visas and working permits and whether these issues and red tape affect artists and programmers. We spoke at length about the impact of a failing global economy – losing sponsorship as corporate sponsors cut back their budgets. It was concluded that the real impact of the economy wont be felt until the next few years, at the moment a lot of the bigger festival models are tied into multi year contracts.

Martin from Glastonbury told of the battles of working with local authorities, something I often come across as a challenge. In particular he spoke about how support from LAs, councils and agencies is vital. He also highlighted a point that’s been relevant in Birmingham recently – local residents complaining about noise. In Birmingham the fantastic venue The Rainbow has been threatened with closure as people in nearby newly built flats dont like noise after 5pm….. Womex Director Gerard told us that he once had to pull a gig from a programme as Environmental Health people thought it too loud following complaints from residents. Its an interesting debate – residents vs music. I had a good chat with Martin after (turns out he programmes for the John Peel stage) and will take what they say about festivals with me forever as new found knowledge. Good advice is hard to come by but these guys are the big players and talked a lot of sense.

I then headed to the African music showcase to find that the first act “hadnt turned up”, shame as I was looking forward to seeing the Ethiopian band scheduled. So another band, from Austin, filled in and this is one of the most bizarre performances I have ever seen. African dance music to the max! It was energetic, fierce and weirdly engaging. Although American the band play only Zimbabwean music. Because the first band hadnt showed up the band started the evening by ”calling the spirits of our ancestors”, wow, it was intense. Luckily they then totally changed pace and exploded into a dance band! Here’s a video, doesnt really do the band justice but see if you can spot the crazy man dancing in his white socks, I had to smile, the audience were wild, all dancing barefoot except the one guy in his socks pulled up almost to his knees!

I then saw another couple of bands, one from Nigeria and a singer called Chiwoniso from Zimbabwe. I ended the night in the Velveeta Lounge back on 6th Street where I watched Luke Doucet. He’s a Candian guitarist/singer who I like. Here is a short video of him doing his stuff

There is so much to take in at this conference, I could write forever. I am noticing all the small things-shifts and changes in cultural approach, I am assessing live vs recording, promotion and marketing, all the artists here are working hard to get noticed, they arent sitting back and waiting for the break, they are actively seeking it by handing out CDs, stickers, coffee, chatting to you. Today as I watched some live music it really hit me that music is full of passion, people live it and breathe it, others enjoy it as a hobby, others find it a form of expression. As Quincy says, music has the power to make you feel alive and to feel the heartbeat of your existence….

Badges, Jarvis and Gigs

Posted by: sophiefrompunch on: March 19, 2009

So yesterday was the start of the conference and festival itself. I headed down to the Covention Centre early as I didnt want to wait in line too long. The place is totally overwhelming, the whole bilding was thriving with people. Upstairs we were split into different lines and registered, I luckily uploaded my photo before I went which also cut some of the time. We were then handed our badges and a massive bag full of CDs, flyers, mints, drinks, drinks vouchers and even some tranfer on tattoos!!

I then went outside to plan my schedule and make sure I was doing everything I wanted to. I hooked up with the My Feederation guys again and we went to a tent over the road from the Covention Centre where a DJ plays and you can get some drinks. Is a nice area as you can sit in the sun and chat to people or listen to some music. Also saw Kerry and Dave from Fused so had a chat with them.

I then went to my first panel – Jarvis Cocker – Saying the Unsayable. To my surprise he was a really witty, intelligent and interesting man. His delivery of the seminar was fantastic, really engaging and it made me think of the way we deliver our Tuned On seminars and perhaps the next phase we do could be more masterclass style. Jarvis was talking about the role of lyrics in a song and whether they carry the success. He also discussed whether song lyrics is poetry, really interesting as I often wonder that when we work with MCs who write bars. He spoke about whether lyrics should rhyme, his conclusion was yes they should to help create rhythm but songwriters should be wary about “becoming a rhyme whore” – using rhyming words just for the sake of it!!

He used a wicked example of this with the song Life by Des’ree (to add complete entertainment to the lecture he played a karaoke version of the song where he sang along!). The lyrics are:

I dont want to see a ghost, its the sight that I fear most, I’d rather have a piece of toast. JC argued that this is such a random word, thrown in just for a rhyme that it somehow devalues the whole song. This is interesting to me as although I am not a songwriter, I have been working on a project called Girlz in Harmony where we write a song with schoolchildren – creating lyrics and melody from scratch. We were often stuck to find words that rhyme and I can see how the writing process can play fool to these kind of issues.

Jarvis spoke about rap music and how its still in a healthy state due to good lyrics being the centre of the work – he also spoke about the importance of rythmn, syntax and langauage. He spoke about the current state of “consumer music” that we are now so used to listening to songs and then dissecting them like a shopping list “must have good beat, must rhyme, must create imagery”.

There’s so much more I could write about the seminar but overall it was an interesting insight into the world of songwriting.

I then went to get some food – burgers, ribs and Mexican food is everywhere then headed over to La Zona Rosa to catch some of the hip hop night. Kissysellout was up first, not exactly hip hop but good electro production and vibrant onstage. Then there was a female DJ and MC called Rye Rye up next. Here’s a short video:

Whilst it was good to see females taking the stage it made me think that some of the female MCs we work with are doing more relevant music, the crowd seemed to like them but I was disapointed, they didnt hit the mark and I have seen more talented female MCs back at home.

I left La Zona and headed over to Back Alley Social, a long, thin venue so it was difficult to see the stage. I caught a Californian group called U-N-I there, there were sligtly better, two MCs and again a female DJ. It was good to see women playing a prominent part.

Here’s a short video of them:

I then went over to Stubbs, an amazing venue thats outdoor with a big covered stage at the bottom of the field. Ladyhawke was playing and the place was packed, this place reminded me a little of the Rainbow pub in Birmingham, people have a fondness for the venue and their programming is diverse (this is where Metallica are rumoured to be playing!). I also thought about whether the UK could ever handle this kind of conference, do we even have enough live music venues of a decent size? I also thought about the people who have been moaning about The Rainbow to get it shut down (local residents complain of the noise). I looked around at Stubbs and the place is close to flats, thing is here in Austin, music is the heart of the city. People love it, engage in it and accept that its loud.

Every bar or cafe you pass theres someone playing a guitar, on the decks or singing – the city has a musical pulse that consumes everywhere and everything and the conference and festival celebrates this. When I stood at the back of Stubbs listening to the music and the crowd, I got shivers up my spine. Live music is still so important and people love it.

Flights, Johnny and Pancakes

Posted by: sophiefrompunch on: March 18, 2009

I am finally here in Austin, Texas. My flight from Heathrow was pretty delayed as they said customs were carrying out “random searches” on the plane. Flight was fine, I watched plenty of movies and ate lots of food. Whilst waiting at the gate I spied someone who looked very familiar. As most of you know, I am rubbish with recognising people or describing people but I put money on that he was either the guy from Razorlight or someone from The Kooks. .. he had that kinda look. Then again it could have just been someone who I once met in a pub… Anyway, I sat staring at him for a while (he had really cool trainers on) and then he moved away from me…

We got to Houston about 3 hours late and then I was in the line for security for over 2 hours. It was insane. Practically half the airport were headed to Austin and everyone was moaning. I met some cool Americans in line and they were telling me how all security has been hyped up recently. I had to collect my luggage then recheck it and this is when I got chatting to the guy I recognised in Heathrow, it was indeed Johnny Borrell from Razorlight! We had a good moan together about the situation and he told me they’re playing on Sat night and he’d put my name on the list if I wanted to come down. Nice guy but dont know where the rest of the band were as he was alone, I lost him after that as he went into another line as he was flying First Class…. he said something about the drummers left the band but I presume they have another one??!! He is much blonder in real life and a genuine nice guy.

I then got shouted at by some crazy airline guy who was just yelling “AUSTIN! Y’all for Austin? Come this way! ” So literally about 300 people head towards this guy. He told me to leave my suitcase with him and ordered me to run for the plane..he kept yelling after me “RUN, you have 5 minutes then it goes” it was so funny. At this point jet lag was kicking in for me and I felt quite giddy and couldnt stop laughing at the situation.Watching all these people dump their cases, not even in the baggage recheck area then leg it was comedy. So I left my suitcase in a huge heap by this guy and started running, we then had to go through another 2 security checks and then we were finally on the plane. I was totally convinced that my bag wouldnt make it to Austin but it did and all was good. The musicians on the plane were funny as they were all really worried that their instruments wouldnt make it to Austin, those who had gigs the next day were panicking a bit!!

I was sat next to My Federation on the plane, they’re one of the bands funded by PRSF/Arts Council who are playing out at the festival. Lovely lads, had a real laugh with them as they explained that they thought the plane was going to fall to pieces and that we should plan our escape route!! I will luckily be able to catch them when they play the PRSF Showcase on Saturday night so thats cool.

I checked into my hotel and decided the way to beat the jatlag is to just live on US time and ignore tiredness, so I went out in search of food. Found this wicked place called IHOP – which the guy told me stands for International House of Pancakes. I spied through the window and saw at least three people wearing cowboy hats so just had to go in. Wow, eating pancakes at 3am UK time was pretty crazy, they had massive flasks on the table and they constantly fill up your cup. The waitress was wicked, really loud and kept shouting at us “y’alright y’all? More coffee maam?” She said I was the first English person to come in, which I dont really believe. They loved my accent and I had about 4 people round me just staring and listening to my accent saying how cool it was. Very comedy! So today’s been long but good fun so far and I am so excited to see what tomorrow brings. Tomorrow is the start of the music conference so will blog more then.

Music really is everywhere here, my taxi driver told me to listen to a CD and tell him my thoughts, he then gave me the CD – its his mates band! I quite like the fact that cabbies are becoming promoters, smart move!

My schedule

Posted by: sophiefrompunch on: March 11, 2009

Here is a quick round-up of some of the highlight events that I plan to attend:

  • Music Panels – seminars in marketing, blogging, social networking, programming festivals and the growth of hip hop globally
  • Live shows – Kid Cudi heading up the hip hop night, African music night, Soul music, Dead Prez, Rob da Bank
  • Keynote speech by Quincy Jones
  • Networking events with Scottish Arts Council, PRSF, British Embassy
  • Trade show at the Austin Convention Centre
  • Mentoring sessions in podcasting and videocasting

I also plan to meet with lots and lots of people and tell them all about what we do and make plenty of new connections and contacts!

Twittering across the ocean

Posted by: sophiefrompunch on: March 4, 2009

If reading this blog hurts your eyes then remember I am also on Twitter, click here to follow me!

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The first post

Posted by: sophiefrompunch on: February 11, 2009

Hey all, so here I am sat in Punch HQ getting ready for the trip, I have booked my flights, accomodation and of course the all important festival ticket.

To put some context to the festival here is a short promo vid for ‘09!

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My Flickr Photos

UK showcasing venue Latitude

6th Street

They close all the main roads off to traffic

Sunny Austin

Inside the Convention Centre- badge pick up

razorlight

British Music Embassy

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SXSW

Welcome to my SXSW blog. Here you can see what I've been up and follow my updates. Please feel free to leave comments.